Here’s how you can reverse engineer your competitor’s strategy with an all-in-one AI tool. Some of these tools normally require payment, but no, it’s not Chatspot. Ready? Here we go.

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HubSpot has released a variety of new AI tools, including Chatspot. What makes these tools beneficial is their integration with HubSpot CRM, which automatically pulls in your data—such as contacts, deals, and prospects—in addition to industry data for many big companies. This integration has saved me a lot of time doing competitor analysis.

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Inside the free Chatspot AI tool, you’ll find pre-built prompts to assist you. Here are my top favorites:

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1. Tech Stack Analysis:
   1. Let’s say you want to find out what tech stack your competitors, like Gymshark, are using. Chatspot will provide the entire list of tools and platforms they utilize.
2. SEO Analysis:
   1. If you want to examine what keywords your competitors are ranking for, simply input their URL into Chatspot. It will generate a list of keywords they’re paying for, including search volume and pricing, enabling you to track their strategies.
3. Article Summaries:
   1. You can also request a summary of articles where your competitors are mentioned. Chatspot will summarize the content, including links to the companies and domains referenced.

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Since HubSpot helped me reduce my work time from eight hours to just three hours, I decided to take the rest of the day off and head to the movies with my partner. We arrived early, so I enjoyed a croissant (I love croissants!), played some arcade games, then went inside to see The Flash. The theatre was nearly empty, and the chairs were so comfy you could recline in them. After eating more food, we realized by the end of the movie we were the only ones left in the cinema.

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So, use AI tools like these to free up your time—so you can spend it doing the things you enjoy.