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In today’s Future AI Lab Menu:
Read time: 4 minutes
Nestle AI Ads Cut Costs By 20x
Major consumer brands like Nestle and Unilever are using AI like ChatGPT and Dall-E for advertising and marketing.
This has cut costs by 10-20x.
For example, WPP worked with Cadbury in India to create 130,000 AI-generated video ads tailored for 2,000 local stores with Bollywood star Shah Rukh Khan. It gained 94 million views across Youtube & Facebook with minimal human effort.
So instead of flying an entire film crew to India, the content can be produced virtually. Cheaper, faster & more variations.
In another example Nestle generated 1,000 iterations and $766,000 worth of “media value” which basically cost nothing to make.
While many still doubt the creativity AI can give when marketing products & brands, Nestle’s ad agency said, “The engine is answering campaign briefs with great ideas and inspiration that are fully on brand and on strategy”.
In fact, this Kitkat AI Ad is genius example of how they’ve used AI to market their products. You have to watch this, I guarantee you’ll “LOL” 😜
If you’re game, submit your product here!
Train ChatGPT On Your Business
OpenAI now allows ChatGPT 3.5 Turbo to be customized with early tests showing equal, or even outperforming GPT4 capabilities.
What does it matter?
Remember how ChatGPT is trained on the whole internet up till 2021? Now imagine you can train it on your own business data (owned by you, not OpenAI).
What does this mean?
How to access?
This is mainly for developers or if you use OpenAI’s API (not the normal web based ChatGPT). However we can expect the above benefits to flow onto more AI tools you currently use in the near future.
Export from ChatGPT
Edit your Powerpoint
Prompt to Try
Implement the 4-Hour Workweek to delegate, automate, eliminate so you can gain freedom in your business. Source: Forbes (Jodie Cook)
- Flowise AI – A user-friendly interface to create your own customized LLM flow easily.
- Eightify – Get key ideas on long videos instantly
- Google Lens – allows you to identify objects, landmarks, and text through your device’s camera, making it easy to obtain information and perform actions instantly.
This is ato showcase cool things you guys are creating in AI!
This week our Future AI Lab member, Marc Fasel showed us this cool AI tool they’ve been working on called Savvy. When he showed me the video demo, I was honestly blown away! I had to share this with you guys 😛
You can literally bring your own “AI sales expert” to a LIVE Zoom meeting with a client. Who can instantly:
- Be called upon to answer questions on your behalf
- Answer technical or product information about your business
- Eliminate “I’ll get back to you on that question”
🚀 How I can help you
- We’re launching something soon! Sign up for our Waitlist here.
- Generate UNLIMITED supply of content ideas, craft your unique brand voice, generate captivating video hooks/scripts tailored to your industry – Using my custom Plug and Play ChatGPT Templates.
- Advertise with us(13,000+ Email, 360k+ Social media) Book here!
Disclaimer: The content provided herein is intended for entertainment and informational purposes only. It is not intended as, nor should it be construed as financial, legal, tax, investment, or other professional advice. Some of the links in this article may be affiliate links, which can provide compensation to me at no cost to you if you decide to purchase a paid plan. You should consult a professional advisor before making any decisions or taking any actions based on the information provided.